Knock-Knock is a Los Angeles-based publisher known for their wit, innovative formats, and distinct design language. Having happily worked with them before on Plumb, they approached us with a challenge—redesign some of their best selling products to bring new life to them. Working closely with the company’s leadership we re-envisioned 4 different product lines, with the not-so-easy goal of creating products that felt fresh but not overtly trendy.