CCA Graduate Look Book

Client: California College of the Arts (CCA)

In designing the California College of Arts (CCA) Graduate Studies catalogue, we created a system where a general program book is supplemented by a brochure specific to each applicant's area of interest. This allows the school to print quantities for each department relative to inquiry level, as well as to respond more quickly to changes without having to redo the entire volume. The end result is more versatile, efficient, and dynamic than the standard look book.